Content Creator + Viral Growth Specialist

About This Role

• About the Role

We’re looking for a high-energy, trend-obsessed Content Creator who understands how social media actually works.

This is not just a filming or editing role — you are the growth engine behind multiple brands at Division50.

Your mission:

Spot trends Adapt fast Create content Drive virality daily

• What You’ll Own

1. Viral Strategy (Core Responsibility)

Identify daily trends across TikTok, Instagram Reels, YouTube Shorts

Pitch 5–10 viral content ideas every day

Adapt trends to AI, marketing, entrepreneurship niches

Write scroll-stopping hooks + multiple angles

Understand why content goes viral (psychology + structure)

Guide during shoots for maximum performance

Track performance & optimize based on data

You are the trend radar + algorithm strategist

2. Content Oversight & Daily Execution

Oversee daily content creation across all platforms

Guide and ensure production of:

Short-form videos

Stories

Simple, fast-turnaround content

Repurpose existing content into:

Multiple formats

Platform-specific variations

New angles/hooks

Handle light editing when needed (basic trims, captions, simple formats — no advanced editing required)

Ensure content is:

Fast

Consistent

Aligned with current trends

Focus is on speed, volume, and smart repurposing, not heavy production

3. Social Media Execution

Ensure consistent publishing across all platforms

Oversee planning of:

Daily short-form content

Story content

Captions and posting timelines

Manage and grow multiple social media pages

Upload, schedule, and test content across platforms

Experiment with:

Hooks

First 3 seconds

Thumbnails

Formats

Perform basic keyword & trend research

Plan and maintain a structured content calendar in advance

Maintain a clear content pipeline and publishing flow

No reactive posting — everything is planned and intentional

Team Coordination & Workflow Management

Work closely with:

In-house editors

Graphic designers

Provide:

Clear briefs

Creative direction

Feedback and revisions

Ensure smooth collaboration and timely execution

Align all outputs with the overall content strategy

You are responsible for keeping the entire content workflow aligned and efficient

Performance Tracking & Optimization

Monitor content performance across platforms

Analyze:

Engagement

Retention

Reach

Identify what works and scale it

Identify what doesn’t and improve or eliminate it

Continuously refine strategy based on insights

Decisions are driven by data and content understanding, not guesswork

Requirements

Requirements

Must Have

Strong understanding of social media platforms and algorithms

Deep knowledge of viral content formats and trends

Experience managing or strategizing social media pages

Strong creative thinking and attention to detail

Ability to identify trends early and act quickly

Strong communication and coordination skills

Consistent, execution-driven mindset

Nice to Have

Prior agency experience

Experience working with multiple content pages

Understanding of UGC and performance-driven content

Basic knowledge of marketing and content funnels

• Ideal Candidate

Gen Z mindset (19–23 preferred)

Lives on TikTok, Reels, and Shorts

Always aware of current and emerging trends

Thinks in hooks, formats, and audience psychology

Highly creative, fast, and proactive

Obsessed with improving content performance

• Why This Role Matters

You will:

Drive growth across multiple social media platforms

Build repeatable systems for viral content

Turn ideas into consistent, high-performing output

Act as the core strategist behind Division50’s content engine

Benefits

• Competitive base salary
• Performance-based incentives
• work from home setup
• Opportunity for long-term collaboration based on results