Content Creator + Viral Growth Specialist
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Key skills for this role
About the Role
About the Role We’re looking for a high-energy, trend-obsessed Content Creator who understands how social media actually works. This is not just a filming or editing role — you are the growth engine behind multiple brands at Division50.
Key Skills for This Role
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Overview
- About the Role
- We’re looking for a high-energy, trend-obsessed Content Creator who understands how social media actually works.
- This is not just a filming or editing role — you are the growth engine behind multiple brands at Division50.
- Your mission:
- Spot trends Adapt fast Create content Drive virality daily
1. Viral Strategy (Core Responsibility)
Identify daily trends across TikTok, Instagram Reels, YouTube Shorts
Pitch 5–10 viral content ideas every day
Adapt trends to AI, marketing, entrepreneurship niches
Write scroll-stopping hooks + multiple angles
Understand why content goes viral (psychology + structure)
Guide during shoots for maximum performance
Track performance & optimize based on data
You are the trend radar + algorithm strategist
2. Content Oversight & Daily Execution
Oversee daily content creation across all platforms
Guide and ensure production of:
Short-form videos
Stories
Simple, fast-turnaround content
Repurpose existing content into:
Multiple formats
Platform-specific variations
New angles/hooks
Handle light editing when needed (basic trims, captions, simple formats — no advanced editing required)
Ensure content is:
Consistent
Aligned with current trends
Focus is on speed, volume, and smart repurposing, not heavy production
3. Social Media Execution
Ensure consistent publishing across all platforms
Oversee planning of:
Daily short-form content
Story content
Captions and posting timelines
Manage and grow multiple social media pages
Upload, schedule, and test content across platforms
Experiment with:
Hooks
First 3 seconds
Formats
Perform basic keyword & trend research
Plan and maintain a structured content calendar in advance
Maintain a clear content pipeline and publishing flow
No reactive posting — everything is planned and intentional
Team Coordination & Workflow Management
Work closely with:
In-house editors
Graphic designers
Provide
Clear briefs
Creative direction
Feedback and revisions
Ensure smooth collaboration and timely execution
Align all outputs with the overall content strategy
You are responsible for keeping the entire content workflow aligned and efficient
Performance Tracking & Optimization
Monitor content performance across platforms
Reach
Identify what works and scale it
Identify what doesn’t and improve or eliminate it
Continuously refine strategy based on insights
Decisions are driven by data and content understanding, not guesswork
Must Have
- Strong understanding of social media platforms and algorithms
- Deep knowledge of viral content formats and trends
- Experience managing or strategizing social media pages
- Strong creative thinking and attention to detail
- Ability to identify trends early and act quickly
- Strong communication and coordination skills
- Consistent, execution-driven mindset
- Nice to Have
- Prior agency experience
- Experience working with multiple content pages
- Understanding of UGC and performance-driven content
- Basic knowledge of marketing and content funnels
- Ideal Candidate
- Gen Z mindset (19–23 preferred)
- Lives on TikTok, Reels, and Shorts
- Always aware of current and emerging trends
- Thinks in hooks, formats, and audience psychology
- Highly creative, fast, and proactive
- Obsessed with improving content performance
• Why This Role Matters
You will:
Drive growth across multiple social media platforms
Build repeatable systems for viral content
Turn ideas into consistent, high-performing output
Act as the core strategist behind Division50’s content engine
Benefits
- Competitive base salary
- Performance-based incentives
- work from home setup
- Opportunity for long-term collaboration based on results
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