Content Creator & Social Media Executive (Fashion / Sneakers)
About This Role
We are launching a European sportswear and lifestyle brand in Abu Dhabi, offering sneakers, streetwear, and activewear. We are looking for a Content Creator & Social Media Executive to build our presence from zero to launch.
This is a hands-on role focused on content creation, social media, and driving awareness both online and in-store.
Responsibilities
- Create and shoot daily content (photo & video) for Instagram and TikTok
- Edit and produce high-quality content
- Post consistently and manage social media accounts
- Develop content ideas aligned with sneakers, streetwear, and lifestyle
- Grow the brand’s social presence, focusing on engagement, reach, and organic audience growth
- Capture behind-the-scenes content during store fitout and launch
- Engage with audience (comments, DMs)
- Support initiatives to drive traffic to the store
- Identify and reach out to local influencers / creators for collaborations
- Assist with marketing campaigns and launch activities
Requirements
- Experience creating content for Instagram and/or TikTok
- Ability to shoot and edit content independently
- Strong understanding of social media trends
- Interest in sneakers, streetwear, or sportswear
- Based in UAE (Abu Dhabi or Dubai)
- Able to travel to Abu Dhabi regularly for in-store content
- Portfolio required (links to accounts or content you created)
Important
This is not a corporate marketing role.We are looking for someone creative who can execute content daily and contribute to growing the brand presence both online and in-store.
Nice to have
- Experience working with influencers or creators
- Experience with fashion or retail brands
- Basic understanding of Meta ads
How to apply
Please include:
- Social media accounts you managed OR
- Content you personally created
Applications without portfolio will not be considered.
Start date
Immediate / within 2–4 weeks
Job Type: Full-time
Pay: AED6,000.00 - AED9,000.00 per month
Work Location: Hybrid remote in Abu Dhabi (Abu Dhabi)
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