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Communication and PR Lead

Schneider Electric, UAE1 months agoSenior
Seniorfulltime

Skills

ArabicCybersecurity

About This Role

Role Purpose

Communication and PR Lead is responsible for defining and executing Schneider Electric’s integrated communications strategy across internal communications, external communications, media relations, executive positioning, and crisis management.

This role owns the full communications ecosystem including strategy, agencies, budgets, channels, and governance.

It serves as the primary communications advisor to the Country President and executive leadership team, ensuring Schneider Electric’s narrative, reputation, and leadership voice are clear, credible, and consistently delivered across all stakeholders.

Communications Strategy, Governance and Budget

  • Define and lead an integrated communications strategy aligned with Schneider Electric global frameworks and local business priorities.
  • Own and manage the annual communications budget with clear accountability for spend, efficiency, and impact.
  • Establish governance, messaging frameworks, editorial planning, and approval processes across all communications activities.

Agency Management

  • Lead and manage the communications agency ecosystem including PR, media, content, events, and crisis agencies.
  • Define scopes of work, KPIs, performance reviews, and continuous optimization plans.
  • Ensure all agency outputs meet Schneider Electric brand, quality, and compliance standards.

Executive and Leadership Communications

  • Act as a trusted strategic communications advisor to the Country President and senior leadership team.
  • Develop executive communications including leadership narratives, speeches, talking points, interviews, op-eds, and town halls.
  • Ensure leadership messaging is aligned, authentic, and impactful across internal and external audiences.

Internal Communications

  • Lead internal communications that drive strategy understanding, engagement, and cultural alignment.
  • Support transformation, change, and growth initiatives through structured and proactive communications planning.
  • Oversee internal channels and leadership cascades to ensure clarity, consistency, and effectiveness.

External Communications and Media Relations

  • Own Schneider Electric’s external reputation and media narrative in Saudi Arabia.
  • Lead media relations strategy including proactive storytelling, thought leadership, and issues management.
  • Maintain strong, established relationships and direct contacts with key Saudi media outlets, editors, journalists, and opinion leaders.
  • Lead media-related events including press conferences, media roundtables, executive interviews, site visits, and major announcements.
  • Ensure all media engagements and events are tightly integrated with executive positioning and earned media outcomes.

Thought Leadership and Corporate Positioning

  • Position Schneider Electric as a trusted leader in sustainability, energy transition, and digital transformation in Saudi Arabia.
  • Drive thought leadership aligned with national priorities, Vision 2030, and Schneider Electric sustainability commitments.
  • Collaborate closely with Marketing, Sustainability, and Public Affairs teams to amplify reach and impact.

Crisis and Issues Communications

  • Own crisis communications planning and execution, acting as the central coordination point during reputational or operational issues.
  • Ensure readiness through playbooks, simulations, and clear escalation protocols.
  • Measurement and Performance
  • Define and track KPIs for internal and external communications effectiveness.
  • Measure media quality, sentiment, share of voice, leadership visibility, and engagement.
  • Use insights to continuously optimize strategy, execution, and investment.

Experience And Qualifications

  • Experience in corporate communications, PR, or strategic communications within complex or matrix organizations.
  • Proven experience managing communications budgets and agency partners.
  • Must have a strong track record in media relations in Saudi Arabia, with established media contacts and credibility in the local market.
  • Demonstrated experience advising senior executives and managing high-profile media engagements.
  • Experience in energy, infrastructure, industrial, or technology sectors strongly preferred.
  • Excellent writing, editorial judgment, and stakeholder management skills.
  • Fluent in Arabic and English is a must.

Leadership Competencies

  • Strategic and commercially minded leader
  • Strong executive presence and judgment
  • Results-driven with high attention to quality
  • Calm, credible, and decisive under pressure
  • Collaborative and influential across functions
  • Looking to make an IMPACT with your career?
  • When you are thinking about joining a new team, culture matters.
  • At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success.
  • We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.
  • IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play.
  • It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.
  • We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization.
  • We celebrate IMPACT Makers and believe everyone has the potential to be one.
  • Become an IMPACT Maker with Schneider Electric – apply today!
  • €36 billion global revenue
  • +13% organic growth
  • 150 000+ employees in 100+ countries
  • #1 on the Global 100 World’s most sustainable corporations
  • You must submit an online application to be considered for any position with us.
  • This position will be posted until filled.
  • *Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best.
  • We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values.
  • We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.*
  • *At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value.
  • Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders.
  • You can find out more about our Trust Charter here*
  • *Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.*

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