Commercial Associate

Responsibilities

• Key Account Management: Develop and implement strategic account plans for assigned key accounts, in alignment with the overall business objectives. Build and maintain strong relationships with key stakeholders, including KOLs (Key Opinion Leaders), procurement managers, and other decision-makers within the accounts.
• Sales Growth: Drive sales growth by identifying opportunities, generating leads, and expanding product adoption within the assigned key accounts. Collaborate with the sales team to develop and execute sales strategies, promotional plans, and product launch initiatives.
• Business Development: Identify and pursue new business opportunities within the assigned key accounts. This includes conducting market research, analysing the competitive landscape, and identifying potential areas for product expansion or partnership collaborations.
• Strategic Planning: Develop and execute strategic account plans that outline objectives, tactics, and timelines to maximize sales and market share within the key accounts. Continuously monitor account performance, market trends, and competitor activities to identify opportunities and challenges.
• Relationship Management: Build and maintain strong relationships with key stakeholders within the key accounts. Understand their needs, priorities, and challenges, and provide solutions and support to meet their requirements. Act as a trusted advisor and provide product information, training, and support as needed.
• Cross-functional Collaboration: Collaborate with internal teams, including sales, marketing, medical affairs, market access, and supply chain, to ensure alignment and integration of strategies within the assigned key accounts. Coordinate with these teams to deliver value-added services, educational programs, and promotional activities to the accounts.
• Market Insights: Gather market intelligence and insights from key accounts to inform product development, market strategies, and competitive positioning. Provide feedback and recommendations to internal teams to enhance product offerings and address customer needs.