Category Lead – Furniture & Appliances (E-Commerce & Marketplace)
Skills
About This Role
Overview
Category Lead – Furniture & Appliances (E-Commerce & Marketplace)
About Setinone
Setinone is a rapidly expanding **furniture and home décor e-commerce marketplace** based in Dubai, UAE.
We connect customers with a wide range of quality furniture, décor, and home solutions, offering a seamless digital shopping experience supported by strong logistics and delivery infrastructure.
As we continue to scale, we are looking for an experienced **Category Lead** to grow our product portfolio, onboard new vendors and brands, and drive category performance through effective merchandising, pricing, and digital activation strategies.
Position Overview
The **Category Lead** will be responsible for developing and managing the **furniture and home appliances categories** on Setinone.ae, focusing on expanding brand and vendor partnerships, optimizing category performance, and monetizing marketplace assets such as **banner placements, product positioning, and rate card sales**.
This is a strategic commercial role that combines **category management, vendor relations, sales, and marketing activation**, ideal for someone with a strong background in **UAE e-commerce and furniture retail**.
Key Responsibilities
- Identify, negotiate, and onboard **new brands and vendors** to expand product selection and marketplace variety.
- Manage and grow the **furniture and appliances categories**, ensuring competitive pricing, assortment depth, and sales growth.
- Develop and maintain **vendor relationships**, ensuring smooth onboarding, compliance, and account management.
- Lead **commercial negotiations**, including **rate card selling**, vendor commissions, and promotional placements.
- Sell and manage **website banners, homepage exposure, and product positioning** opportunities to vendors and brand partners.
- Analyze **category performance metrics** (GMV, sell-through rate, margin, conversion, etc.) and optimize based on data insights.
- Collaborate with **marketing, logistics, and operations teams** to ensure successful campaign execution and product availability.
- Work with finance teams on **vendor payments, commissions, and rate card billing**.
- Conduct **market analysis** to identify trends, competitor benchmarks, and new product opportunities.
- Drive **seasonal campaigns and brand partnerships** to enhance visibility and revenue.
Requirements
- Bachelor’s degree in **Business, Marketing, or related field**.
- Minimum **3 years of experience** in **e-commerce, marketplace, or category management** within the **furniture or home appliances** sector in the UAE.
- Proven success in **vendor acquisition, brand partnerships, and commercial negotiations**.
- Strong understanding of **digital merchandising, campaign management, and marketplace monetization**.
- Excellent knowledge of **UAE e-commerce ecosystem** and familiarity with top platforms
- Exceptional communication, negotiation, and analytical skills.
- Strong organizational and project management abilities.
- Proficiency in **Excel, ERP tools (Odoo preferred), and marketplace dashboards**.
- Based in **Dubai** with valid UAE experience.
What We Offer
- Competitive salary and performance-based incentives.
- Opportunity to lead a key growth category in a fast-scaling marketplace.
- Dynamic and collaborative work culture.
- Exposure to brand partnerships and digital commerce strategy.
- Standard UAE benefits package.
- Pay: From AED4,500.00 per month
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