Brand Marketing Manager

Your Key Responsibilities

• Brand & Campaign Ownership
• Own a portfolio of brands end to end, covering: Brand positioning and strategy, Creative development, Media planning and activation, In‑market execution and performance tracking
• Personally drive campaigns from brief through to shelf, search, and screen
• Deliver creative and media programs that drive topline growth and measurable business impact
• Commercial & Portfolio Management
• Manage A&P budgets and make disciplined trade‑offs to maximise ROI
• Apply a strong P&L lens to marketing choices, understanding impact on volume, value, margin, and mix
• Manage portfolio choices, including pricing architecture, mix optimisation, and trade‑offs across brands and segments
• Translate consumer needs into effective execution across channels, customers, and shelf
• Sales Partnership
• Act as a strong, credible partner to Sales
• Work closely with Commercial leadership, Category Management, and Trade Marketing
• Play an active role in joint business planning
• Constructively challenge and align with Sales to drive shared outcomes
• Team Leadership
• Coach, manage, and develop a small marketing team
• Set clear priorities, standards, and ways of working
• Ensure strong execution quality while building capability and accountability within the team

What we ask

What we offer

• Hybrid work schedule (2-3 days per week)
• Salary: £80-85K
• Car allowance: £6825
• STIP: up to 17,5%
• Pension: Up to 13.7% employer contribution (age-dependent)
• Healthcare:Private medical cover (BUPA) + Medicash
• Death in Service: 4x salary
• Group Income Protection Scheme Holiday: 25 days + 8 UK bank holidays + Birthday off
• Flex Benefits: Summer Hours (1pm Friday finishes – July/Aug) Winter Wellness (2 hours/week for personal wellness – Nov–Jan) 4pm Friday finishes (standard weeks) £28/month WFH broadband allowance
• The UK Opco has large growth ambitions over the next 3-5years with the key objective to become the fastest growing branded dairy in the UK to support our cooperative of farmers. The Marketing team consists of 3 brand manager for Yazoo/Barista, Chocomel, a Physical availability brand manager and a consumer insights manager. The Head of Marketing leads this team and sits in the Management Team, reporting into the Managing Director.

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