Brand Marketing Manager
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Key skills for this role
About the Role
Dubai, UAE Are you passionate about building meaningful brands that support families, parents, and children?
Key Skills for This Role
Full Job Posting
Overview
π Dubai, UAE
Are you passionate about building meaningful brands that support families, parents, and children?
We are looking for a creative, proactive, and commercially minded Brand Marketing Manager to lead marketing initiatives across a portfolio of leading mother, baby, and lifestyle brands throughout the UAE and GCC.
This role is ideal for someone who enjoys connecting with consumers, creating engaging content, building communities, and bringing brands to life through thoughtful storytelling and impactful campaigns.
You will work closely with parenting communities, healthcare professionals, influencers, retail partners, and internal teams to drive brand growth and customer engagement.
We're looking for someone who is naturally curious, highly organised, and comfortable taking ownership.
The right candidate doesn't wait to be told what to doβthey identify opportunities, take initiative, and make things happen.
What You'll Be Doing
- Develop and execute marketing plans across multiple brands
- Lead product launches, seasonal campaigns, and brand activations
- Create and manage content across social media, email, website, and retail channels
- Build relationships with influencers, healthcare professionals, media partners, and parenting communities
- Coordinate events, trade exhibitions, retail activations, and consumer-facing experiences
- Support e-commerce growth through customer acquisition, retention, and conversion initiatives
- Analyse campaign performance and translate insights into action
- Collaborate closely with sales, buying, and leadership teams to support business growth
What We're Looking For
- 3+ years of experience in brand marketing, consumer marketing, content marketing, or related fields
- Strong understanding of social media, digital marketing, content creation, and brand building
- Excellent organisational and project management skills
- Strong written and verbal communication skills
- Commercial awareness with a customer-first mindset
- Ability to manage multiple projects and priorities simultaneously
- Self-motivated, proactive, and comfortable working independently
- Experience in baby, parenting, lifestyle, retail, FMCG, healthcare, or e-commerce sectors is advantageous
- Valid UAE driving licence and own vehicle (required)
Why Join Us?
This is an opportunity to play a key role in growing brands that genuinely support parents and families.
You'll have the freedom to bring ideas to life, work directly with decision-makers, and make a visible impact across multiple brands and markets.
Compensation
will be commensurate with experience.
If you're excited about building brands, creating meaningful consumer connections, and taking ownership of your work, we'd love to hear from you.
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