Brand Manager
About This Role
Franchise Retail Sales Manager – MENA & Africa
Location: Dubai
Salary: AED 25,000 - AED 28,000
Our client is looking for a high-performing Franchise Retail Sales Manager to oversee their Direct-to-Consumer (DTC) franchise operations across the GCC (excluding UAE) and African markets.
In this pivotal role, you will be responsible for scaling mono-branded store footprints, managing high-level partner relationships, and ensuring their brand becomes a top-three athletic powerhouse in the region.
Key Responsibilities
- Strategic Account Management: Lead the sales lifecycle for major regional retail groups
- Performance Excellence: Deliver on monthly, quarterly, and annual revenue targets while maintaining strict gross margin benchmarks.
- Operational Oversight: Act as the primary liaison for day-to-day operations between the brand and franchise partners, ensuring 100% fulfilment of bookings and timely replenishment.
- Market Intelligence: Monitor competitor trends and consumer insights across the GCC and Africa to influence assortment flow and pricing strategies.
- Cross-Functional Collaboration: Partner with Regional Product and Marketing teams to ensure on-time product launches and impactful marketing activations.
- Financial & Range Planning: Develop yearly financial plans and range architectures that align with the brand’s Long-Range Plan (LRP) and regional strategy.
Qualifications
- Experience: 7+ years in Key Account Management with a proven track record in the athletic or lifestyle retail sector.
- Franchise Expertise: Hands-on experience managing partner-led franchise models (DTC) is essential.
- Regional Knowledge: Deep understanding of the Middle East and Africa commercial landscapes.
- Analytical Rigor: Advanced skills in Excel, Power BI, and financial modelling to drive data-led decision-making.
- Leadership: Exceptional ability to manage and communicate with teams across diverse geographical landscapes.
- Mobility: Willingness to travel frequently within the Middle East and Africa regions for in-market visits and global meetings.
Personal Attributes
- The Self-Starter: A proactive, results-oriented professional who thrives in a fast-paced environment.
- The Relationship Builder: Expert at navigating partner dynamics and building "win-win" solutions.
- The Brand Ambassador: Passionate about building brand image among employees, partners, and consumers alike.
Similar Jobs
Marketing & Brand Manager
Vivent · Dubai
**Company Description** Vivent, a Dubai\-based luxury platform, specializes in sourcing and selling the world’s most exclusive fashion, fine watches, jewelry, and accessories. Through a private, concierge\-style model, V
Yesterday
Generate Resume ↗Regional Brand Manager
Alpargatas S.A. · Dubai
We are looking for a dynamic and commercially driven **Regional Brand Manager** to join our team in Dubai and lead brand growth across the APAC \& MEA markets. This role will play a key part in translating global brand s
2 days ago
Generate Resume ↗New Brand Manager
Studies Matrix ByNestor FZ LLC · Dubai
Studies Matrix ByNestor FZLLC is an international company with partner offices in Dubai, Paris, Shanghai, and San Diego, California. As a fast\-growing global firm, we specialize in high\-end branding, strategic marketin
2 days ago
Generate Resume ↗Brand Manager
Apparel Group · Abu Dhabi
POSITION OBJECTIVE * The position is responsible for overall brand development and implementation for maximized sales and profit. * Strategize for brand penetration and positioning within the region to create brand image
2 days ago
Generate Resume ↗Brand Manager - UAE Nationals Only
Etihad Airways · Abu Dhabi
**Job Description** The Brand Manager is responsible for executing Etihad’s brand strategy across marketing, sponsorship, and the end\-to\-end guest experience (on the ground and in the air). The role ensures that all br
2 days ago
Generate Resume ↗Brand Manager - UAE Nationals Only
Etihad · Abu Dhabi
**Job Description** The Brand Manager is responsible for executing Etihad’s brand strategy across marketing, sponsorship, and the end\-to\-end guest experience (on the ground and in the air). The role ensures that all br
2 days ago
Generate Resume ↗Brand Manager - Kumo
Independent Food Company · Dubai
Driven by a passion for creating unique home\-grown food concepts, **Independent Food Company** is a UAE\-based hospitality group behind the **region's** most beloved brands \- SALT, Parker's, Somewhere, Public, Kumo, an
3 days ago
Generate Resume ↗Brand Manager (Consumer Brands)
Areen Middle East LLC · Dubai
Own and execute brand strategy, lead integrated marketing, drive product innovation, and manage stakeholders with strong consumer insights and analytical skills.
4 days ago
Generate Resume ↗Assistant Brand Manager
Ferrero · Dubai
Assist in brand management tasks, conduct business analysis, track marketing expenditure, and develop POSM concepts while ensuring effective communication and project management.
5 days ago
Generate Resume ↗Stop applying blindly.
Start getting hired.
Base Career automates the hardest parts of job searching — apply smarter, not harder.
AI Resume in 60s
Your resume rewritten for this exact role using the job description as the brief.
ATS-Optimized
Get past automated screening filters with the right keywords matched to each job.
Application Tracker
Track every job, follow-up, and interview in one visual kanban board.
Free plan · No credit card required