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渠道拓展BD / 商务拓展BD

CoinEx Global
Dubai, UAE
fulltime
Mid-Senior
3 weeks ago
Free

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Role Summary

We are looking for a results-oriented Partnership Manager to develop and maintain relationships with partners and identifying new business opportunities.

Job Responsibilities

  • 1. **Channel Expansion and Onboarding**
  • Establish and tier a target list (including top KOLs, communities, traffic studios, and Brokers/IBs) to generate a stable, ongoing pipeline.
  • 1. **Deal Structuring and Commercial Negotiation**
  • Design and iterate partnership models (e.g., CPA/CPFTD, Revenue Share, Hybrid, tiered rebates based on trading volume/net deposit/retention) and define clear risk control terms (addressing fraud, fake volume, and abnormal traffic).
  • 1. **Partner Operations and Growth**
  • Collaborate to build partner operation mechanisms, including monthly campaigns, content calendars, creative and landing page support, and events/AMAs/livestreams/offline meetups.
  • 1. **Data-Driven Analysis and Review**
  • Track core metrics: FTD/Deposits, Trading Volume, NGR/Net Revenue, CAC, ROI, Retention, Channel Quality. Produce weekly/monthly reports with optimization recommendations.
  • 1. **Cross-Team Collaboration**
  • Work closely with Marketing/Brand/Content, Product, Legal & Compliance, Finance/Settlement, and Customer Service/Operations teams.

Job Requirements

  • 3–5 years of experience in BD, Channel Growth, Affiliate Marketing, or KOL partnerships, preferably within industries such as exchanges, brokers/CFDs, fintech, traffic networks/MCNs, or trading communities.
  • Verifiable track record: Demonstrated success in onboarding KOLs/communities/IBs, with clear metrics on acquired active users, net deposits, trading volume, or revenue.
  • Familiarity with partnership models and key metrics: CPA/RevShare/Hybrid, LTV/CAC, funnel and retention analysis; understands basic attribution and tracking.
  • Strong negotiation skills and contract awareness: Ability to draft Term Sheets and negotiate "budget-based" agreements into "results-driven" partnerships.
  • Results-oriented, resilient under pressure, willing to attend offline events/conferences for networking. Proficient in English for work (critical for managing cross-regional partners).

Preferred Qualifications

  • Experience in managing a Broker Program or a high-quality Affiliate network (common in trading/iGaming/Fintech sectors).
  • Familiarity with common fraud tactics and anti-fraud measures (e.g., fake volume, arbitrage accounts, low-quality traffic).
  • Existing resources or network in key regions (e.g., LATAM, EMEA, SEA, CIS) and proficiency in local languages.
  • 职责Responsibilities:
  • 1.
  • 渠道拓展与签约
  • 建立目标清单与分层(头部KOL、社群、流量工作室、Broker/IB),持续产出稳定Pipeline。
  • 2.
  • Deal 设计与商业谈判
  • 设计并迭代合作模型:CPA/CPFTD、Revenue Share、Hybrid、阶梯返佣(按交易量/净入金/留存),并明确风控条款(作弊、刷量、异常流量处理)。
  • 3.
  • 合作伙伴运营与增长
  • 配合搭建合作伙伴运营机制:月度campaign、内容节奏、素材与落地页支持、活动/AMA/直播/线下见面会。
  • 4.
  • 数据驱动与复盘
  • 跟踪核心指标:FTD/入金、交易量、NGR/净收入、CAC、ROI、留存、渠道质量;输出周报/月报与优化建议。
  • 5.
  • 跨团队协作
  • 协同市场/品牌/内容、产品、法务合规、财务结算、客服运营
  • 需要具备(Requirements)

BD / 渠道增长 / Affiliate / KOL合作经验(最好在:交易所、券商/差价合约、金融科技、流量联盟/MCN、交易社群生态)。

  • 有可验证的成果:签约过KOL/社群/IB,能说清楚带来的
  • 有效用户、净入金、交易量或收入
  • 熟悉合作模型与指标:CPA/RevShare/Hybrid、LTV/CAC、漏斗与留存;懂基本的归因与Tracking。
  • 强谈判与合同意识:能做Term Sheet,能把“预算”谈成“结果导向”。
  • 结果导向、抗压、愿意跑线下/参会拓展;英文可工作(覆盖跨区域伙伴更关键)。
  • 加分项(Preferred)
  • 做过

Broker Program

  • 或管理过高质量 Affiliate 网络(交易/博彩/Fintech常见)。
  • 熟悉常见作弊手法与反作弊(刷量、套利号、劣质投放流量等)。
  • 有某一重点地区资源(LATAM/EMEA/SEA/CIS等)与本地语言能力。

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