Associate Director, Commercial Strategy & Analytics
Role Overview
The Associate Director is the expert on leading the commercial planning strategy and execution related to customers and trade management.
This critical role helps to translate brand/category vision & strategy into clearly articulated category fundamentals, steer the BUs strategic agenda with cross-functional partners to improve impact with customers, and interacts within the BU as the face of field sales.
Additionally, you will lead and empower your team of individuals who own day-to-day connectivity and leadership of aligned field category management team members.
The team will operationalize the strategy set forth by the Associate Director across the BU team and with field sales.
Full Job Posting
Job Description
Job Description
The Associate Director is the expert on leading the commercial planning strategy and execution related to customers and trade management. This critical role helps to translate brand/category vision & strategy into clearly articulated category fundamentals, steer the BUs strategic agenda with cross-functional partners to improve impact with customers, and interacts within the BU as the face of field sales. Additionally, you will lead and empower your team of individuals who own day-to-day connectivity and leadership of aligned field category management team members. The team will operationalize the strategy set forth by the Associate Director across the BU team and with field sales.
Primary Responsibilities
Prioritize enterprise sales initiatives and align cross functional stakeholders
Drive strategic planning cadence and execution excellence across category teams for total BU
Establish governance standards and continuous improvement for planning purposes
Provide oversight for major launches, commercial priorities, and field readiness
Ensure commercial planning capabilities align with enterprise priorities and business outcomes
Work with our Field Sales teams to drive compliance and increase incremental sales volume with multi-unit accounts within the division with a mutual goal of achieving sales volume & distribution optimization
Partner with BUSS team, General Managers and Marketing teams to develop executional plan for promotional, price, shelving, merchandising programs and implement them with the retail accounts
Cross-collaborate with Sales and BU Finance teams to build, analyze, improve and implement financially based strategies inclusive of strategic brand changes, promotional planning and trade budgeting
Act as Sales functional guide in the division through aspects of business building/management including innovation commercialization, brand strategy re-evaluation and promotional evaluation and execution
Participate into customer deep dives and develop action plans for gap closers based on sales fundamentals
Support total Sales through building and delivering sales presentations both internally and externally with retailers, supporting new product launches, & attending buying conferences
Successfully build internal relationships to help influence decisions towards driving profitable external growth
Category scale led activation using entire BU portfolio
Qualifications
- Seasoned and tested sales experience required with a demonstration of sales management resulting in profitable growth, preferably in a CPG, restaurant, culinary, and/or distributor industry
- Prior supervisory experience, demonstrating the ability to lead and develop a team of sales professionals preferred
- Command of business intuition shown by discernment that not every sales opportunity is equal
- Strong analytical skills demonstrated by effective business planning and data-driven strategy for maintaining current and securing new customers
- Effective interpersonal skills, both verbal and written, across internal and external partners
- Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.
- New Hire Base Salary Range:
- Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
- The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
- Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
- Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
- You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
- Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
- Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
- Emotional – Employee Assistance Program, Wellbeing Programs, Family Support Programs
- Financial – 401k, Life, Accidental Death & Dismemberment, Disability
- Location(s)
- Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact [email protected] for assistance.
About The Kraft Heinz Company
Multinational food and beverage company with iconic global brands.
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