Assistant Director of Sales

Assist the DOSM in all sales activities of the hotel.

Lead the sales team and monitor all day-to-day activities related to the sales function, with a focus on building long-term, value-based customer relationships that support the achievement of property sales objectives.

Actively participate in industry-related organizations beneficial to the hotel.

Solicit group and individual business opportunities.

Establish and direct profitable and cost-effective sales programs.

Monitor competitors’ activities, rates, and market offers.

Develop business from travel agencies, convention-related companies, tour operators, and transportation companies.

Maintain consistent verbal and written communication with clients.

Attend trade shows and networking events.

Consistently monitor results against goals and ensure sales targets are exceeded while maintaining sales awareness throughout the property.

Prepare the annual sales budget and forecast.

Analyze and identify current and potential market trends.

Collect and analyze relevant and accurate market information for improved business performance.

Implement sales and product awareness strategies within established markets.

Develop sales call strategies and tactics based on market intelligence.

Provide leadership to ensure efficient department operations.

Demonstrate clear and concise written and verbal communication skills.

Maintain a calm, organized, and professional approach in all situations.

Foster teamwork and demonstrate team-building capabilities.

Promote a positive “can-do” attitude within the team.

Evaluate alternatives quickly and decide on effective courses of action.

Communicate departmental goals and objectives while inspiring the team to achieve them.

Ensure adherence to company standards, policies, and procedures.

Manage change effectively and handle multiple tasks simultaneously.

Train, mentor, and support team members for future growth and development.

Use key performance indicators and financial targets to evaluate market segment performance and plan future strategies.

Analyze financial information to support business decision-making.

Control costs without compromising service and operational standards.

Demonstrate strong budgeting, forecasting, and cost-control skills.

Prepare and implement sales action plans within specified timelines.

Handle all duties, projects, and issues professionally and promptly in line with company rules and regulations.

Ensure proactive planning and execution of sales activities and action plans.

Build trust and strong business relationships through effective communication and professional techniques.

Perform additional duties as required by business demands and assigned by management.

Minimum 10+ years of experience of which at least 1 to 2 years in similar role in an international environment

Strong operational/ technical knowledge

Excellent verbal and written communication, analytical and reasoning skills, well versed with problem solving techniques

Strong process orientation

Strong Leadership abilities and organizational skills

Entrepreneurial, thinks out of the box

Understands digital technology and platforms

Strong relationship management, sales, influence and negotiation skills

Able to drive change and look for operational efficiencies/ synergies across the network

Go-getter, comfortable to take ownership of projects and expand scope of responsibilities

Dynamic and result oriented