Area Sales Manager F/H - Middle East
Skills
About This Role
Overview
In a strategic and high-growth region, you play a key role in driving
profitable business development across the Middle East
, combining
account management, complex sales and market expansion
. 🚀
This position is designed for a profile capable of acting as a
hunter, farmer and orchestrator
, with full ownership of customer relationships and performance.
Your mission:
You are responsible for developing and managing
key strategic accounts
, while driving
CAPEX project sales
(filling & packaging lines) and expanding the company’s footprint through a network of agents in the region.
You act as the
single point of accountability for your customers
, ensuring strong alignment between their needs, internal teams and overall company strategy.
Your responsibilities:
*Account Management & Strategy*
You define and execute
Account Development Plans (ADP)
for key customers (e.g. dairy, edible oil, home care), building strong relationships up to
C-level stakeholders
.
You identify
short, mid and long-term opportunities
across CAPEX and OPEX, and lead regular business reviews to drive performance and growth.
*Sales & Business Development*
You manage the
full sales cycle for turnkey projects
, from opportunity identification and qualification to proposal development, negotiation and closing.
You adopt a
value-selling approach
, handling
complex, multi-million euro deals
with long sales cycles.
You also develop and manage a
network of agents
, strengthening market presence and accelerating pipeline generation. 💼
*Project & Internal Coordination*
- You act as the
- key interface between customers and internal teams
- (Engineering, Project Management, Customer Service, Finance, Legal).
- You ensure clear alignment on
- technical requirements (URS)
- , strong offer positioning and proactive
- risk management
- (technical, financial and contractual).
- *Market Intelligence*
- You closely monitor
- competitors and market trends
- (ESL, aseptic, PET vs HDPE, service models), and provide structured insights including:
- Win/Loss analysis
- Pricing positioning and competitiveness
- Customer expectations (OEE, service benchmarks)
- *Performance & Reporting*
- You drive performance across key metrics such as
- order intake, margin, pipeline coverage and customer satisfaction
- , while maintaining an accurate CRM and reliable forecasts. 📊
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