Accessories Manager | Al-Futtaim Automotive - BYD | KSA | Riyadh

Overview Of The Role

Accessories Strategy & Business Planning

• Develop and execute the multi-year Accessories and Service Products strategy for BYD, Denza in KSA, aligned with brand positioning and aftersales business ambition.
• Establish the accessories operating model from scratch — governance, processes, pricing architecture, channel strategy, and performance management framework.
• Build the Annual Operating Plan for accessories, including sales volumes, revenue, gross margin, inventory, and investment plans.
• Define the long-term growth roadmap covering portfolio expansion, vendor base development, and digital sales channels.

Product Portfolio Development

• Develop a competitive portfolio of genuine OEM accessories, locally developed accessories, and bundled value packages tailored to Saudi customer preferences.
• Design and launch service product programs including extended warranty, service contracts, paint protection, ceramic coating, tinting, and EV-specific care packages.
• Lead accessory programs supporting new vehicle launches, special editions, and brand-defining model introductions across the three brands.
• Curate accessory selections, fitments, and styling packages that reflect Saudi and broader Gulf customer taste — covering exterior styling, interior trims, comfort upgrades, and personalization preferences specific to the region.
• Manage the full product lifecycle — phase-in, phase-out, refresh cycles, and competitive repositioning.

Vendor & Supplier Ecosystem

• Identify, evaluate, and onboard local and regional accessory suppliers, fabricators, and service partners to build a resilient and cost-competitive vendor network.
• Build and manage relationships with both local KSA / GCC vendors and international accessory manufacturers across Asia, Europe, and the wider global market.
• Lead commercial negotiations covering pricing, supply terms, quality standards, MOQ, and exclusivity arrangements.
• Manage vendor performance through structured KPIs covering quality, delivery, cost, and innovation.
• Develop a localization roadmap to balance OEM-genuine, regional, and KSA-developed accessory sourcing.

Commercial & P&L Ownership

• Deliver Accessories Sales, Revenue, Attachment Rate, and Gross Margin targets for the three brands.
• Define pricing strategies, dealer margins, and customer-facing offers that protect profitability while staying competitive.
• Monitor business performance through monthly P&L reviews, variance analysis, and corrective action planning.
• Build investment cases for new accessory programs, service product launches, and infrastructure requirements.

Market & Customer Insight

• Conduct ongoing market analysis, customer research, and competitor benchmarking across KSA and key GCC markets.
• Translate customer insights into product development priorities and commercial campaigns.
• Track Chinese OEM accessory trends, EV-specific innovations, and emerging service product opportunities globally.

Cross-Functional Collaboration

• Partner with Sales, Marketing, Brand, Product Planning, Supply Chain, and Network Development teams to embed accessories and service products into the customer journey.
• Engage directly with BYD, Denza, and principal teams to align local plans with global brand standards and product strategy.
• Lead cross-functional accessory project teams from concept through development, sourcing, launch, and post-launch performance review.

Operational Execution

• Oversee inventory planning, stock health, slow-moving stock management, and warehouse coordination for the accessories category.
• Establish the digital and reporting infrastructure for accessory sales tracking, attachment rate measurement, and dealer enablement.

Required Skills To Be Successful

• Strong commercial mindset with end-to-end P&L ownership experience
• Deep understanding of Saudi and Gulf customer taste in vehicle accessories, styling, and personalization
• Strategic thinking with the discipline to execute and build functions from the ground up
• Sharp portfolio management — pricing, positioning, attachment rate, lifecycle management
• Confident vendor sourcing, negotiation, and supplier lifecycle management across both local KSA / GCC suppliers and international accessory manufacturers
• Strong business planning, forecasting, and inventory management capability
• Executive-grade stakeholder management across OEM principals, internal functions, and external partners
• Project management discipline across multi-functional, multi-brand programs

What Qualifies You For The Role

• Bachelor’s degree in business, Engineering, Automotive Management, or a related discipline. MBA or postgraduate qualification in Business or Commercial Management is an added advantage.
• 9–15 years of progressive experience in Automotive Accessories, Service Product Development, or Aftersales Commercial Management within an OEM, national distributor, or large dealership group.
• Demonstrated track record of owning and delivering an Accessories P&L, including revenue, gross margin, and attachment rate targets.
• Hands-on experience building accessory portfolios from concept to launch, including local vendor ecosystem development.
• Proven track record managing both local / regional and international accessory suppliers, with a working network across KSA, GCC, Asia.
• Strong understanding of Saudi and Gulf customer preferences in accessory selection, fitment, and vehicle personalization.
• Strong exposure to vehicle launch programs, special edition accessory packages, and customer-facing service products.
• GCC and KSA market experience strongly preferred.
• Exposure to Chinese OEM brands or new energy vehicle aftersales is a strong advantage.